Ep.321 ~ 8-Figures in eCommerce ~ Matt Squillace
~ Current Series ~
100 Interviews with 100 Location Independent Entrepreneurs That Have Over $1,000,000 in Annual Revenue
Recently we have had some amazing eCommerce entrepreneurs on the show and I am blown away by how much success they have had in such a short period of time. Most of the applying very similar strategies. Today’s guest is no different. Matt Squillace is the co-founder of SocialCadre.com a company that scales their own products and brands at incredibly rapid rates. They currently have eleven eCommerce stores under their brand and some really cool products, with a mixture of amazing branding.
During the show, Matt shares with us many of the tactics he has used to get this business above 8-figures in two years. He dives into his strategies using influencer marketing, user generating content with FB ads, funnels, and social media marketing.
04:39: Who is Matt Squillace?
09:48: Partnering with Influencers
12:20: Connecting with Influencers
17:24: The Future of Social Media Marketing
20:08: Working On the Business vs. Working In the Business
21:20: Creating a Funnels with an 8-Figure Entrepreneur
23:33: Major Mistakes with Funnels
25:06: Picking Winning Products
26:38: Testing on Facebook
27:15: Difference Between 7-Figure and & 8-Figure Mindsets