Ep.186 ~ Mixing Passion and Profits ~ Chris Cage
~ Current Series ~
100 Interviews in 100 Days with 100 Entrepreneurs That Have Built $100,000+ Businesses
Today on the episode we have author and founder of Green Belly, Chris Cage on the show. Chris is a master trekker and entrepreneur creating a business around his passion and what he loves to do. After quitting his accounting job, Chris went on a 10,000 mile backpacking trip through Asia, a 3,000 mile bike tour of New Zealand and a 6-month 2,185 mil hiking trek along the Appalachian Trail.
What he noticed during his travels is that nutrition is a constant struggle for extreme adventurers and athletes. So, he created a business that helps eliminate that problem, enter, GreenBelly. Green Belly creates trekking and backpacking food packages using whole foods to feed the adventurers of the world the most nutritious, ready-to-eat meal on the planet.
03:54: Coming Up With the Idea For GreenBelly
08:58: Creating the Product in Mom’s Kitchen
16:44: Chris’ Book ‘How to Hike the Appalachian Trail’
20:06: GreenBelly and Chris Get Mentioned on Joe Rogan’s Podcast
22:35: Building a Brand
‘How to Hike the Appalachian Trail’ by Chris Cage
Joe Rogan Ep. 921 - GreenBelly mentioned in first 0:45 seconds
‘Traction’ by Gino Wickman